Web Moguls Review: What Ryan Dalton's $4,000 Rank and Rent Program Includes

Web Moguls is Ryan Dalton’s rank and rent coaching program: $4,000 up front or $350 a month for 12 months, with live coaching calls, a community, individual support, templates, step-by-step guides and closing scripts. It teaches the classic model — rank a local site, then rent it to a business for $500–$2,000 a month — and it’s one of the better-supported programs in the space. It is also phone-sales-first, has no refund policy posted, and doesn’t publish its price on the site.

How this review was written: I have not bought this course. Everything below comes from the course’s own pages and from Ippei Kanehara’s published reviews (dated in the text), so you can check each claim yourself. I sell a $37 rank and rent kit, which is the alternative at the end — judge my bias accordingly. Prices change; confirm on the seller’s site.

What does Web Moguls cost?

Source: Ippei’s Web Moguls review, updated July 8, 2026.

What’s inside?

• “A complete picture of the rank and rent business model”, per Ippei
• Templates and step-by-step guides for building and ranking the site
• Scripts for closing business owners on a monthly rental
• Live coaching calls, community access and individual support

What’s good about it?

Support. Ippei’s three pros are the support system, the growing community and training grounded in Ryan’s own sites. If you learn by asking questions on a call and want someone to look at your specific site, that’s what $4,000 buys here, and the 12-month payment option makes it reachable.

What’s the catch?

• The money model is flat monthly rent, sold by you. The closing scripts exist because you’ll be pitching business owners on $500–$2,000 a month. If you won’t do that, the ranking training is only half a plan.
• No price on the site and no refund posted. You find out the cost on a call, and once you’ve paid, it’s paid.
• Application gate. Fine if you’re accepted; frustrating if you’ve decided and then have to wait.
• Few independent reviews, the recurring problem across this market.

Who should join Web Moguls?

Someone who wants coaching-call accountability, is comfortable selling monthly retainers on the phone, and can commit $4,000 (or $350 a month) without a refund. For that person it’s a legitimate, well-supported program.

The $37 alternative for people who won’t sell

The Rank and Rent Starter Kit teaches the same site-building and ranking method, then replaces the closing scripts with a free-lead post in a contractor Facebook group and a one-page 10%-of-closed-jobs agreement. Nobody is pitched; the contractor messages you. $37 one-time, 22 files, lifetime access. Here’s how the contractor is found and what they sign.

What you give up: live calls, community and individual support. If you want those, Web Moguls has them at a hundred times the price.

Comparing options? See the side-by-side Web Moguls alternative page.